How to Take Quality Product Photos At Home

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How to Take Quality Product Photos At Home

Every great business owner needs to invest in marketing their product as much as they work on the creating the product. Lots of things go into marketing your product, but today we'll focus on product photography.

You could have a beautiful product, but if you do not capture that in pictures, there is a high chance you’ll lose out on potential customers. You see, people like beautiful things that have value, and as a business owner you need to cater to that.

It’s not enough that you take random pictures of your product and post them on your social media or website. A lot of thought has to go into taking product pictures.

Did you know that you can take great product pictures with your smartphone? Well, you don’t need to break the bank to create impressive product pictures.

As always, we’ll teach you all you need to know to get the perfect product pictures as a small business owner.

• Use a smartphone

A smartphone with a great camera can do the job. The phone brand does not matter, as long as it takes great photos, it’s fine.

• Use a white background

A white background makes your product the sole focus of the photo. Ensure that there are no outside distractions that can pull the consumer's focus away from the product.

• Use natural light

Taking pictures in natural light makes it easier to edit. Additionally, the light spreads throughout the object, so that one part of the product does not receive more light than the other areas. Essentially, it accounts for an even distribution of lighting.

• Use editing apps

You would need to find apps for editing your pictures. You do not have to be an experienced photographer to learn how to edit pictures. YouTube has many videos that teach people how to edit videos. Your pictures will come out better, and it is an opportunity for you to correct minor mistakes in the raw image.

• Download pictures in the highest size

Your pictures have to be crisp, therefore, downloading them in the highest size possible will do the trick.

As a business owner, the quality of your product photos matter. Regardless of how big or small what you have to offer is they have to visually appeal to potential customers.

If you enjoyed reading this post, then you will enjoy our courses. Over 15,000 brands have achieved their business goals by enrolling in our courses.

Why Stanbuzz?

Last year, about $380 Billion was spent on online advertising by brands all over the world. Up to $150 Billion of that money did not generate the desired result for the brands that paid for them. That’s a lot of money spent without returns.

To put it into perspective, Nigeria’s 2020 budget was $35 Billion. So people wasted up to 4 years' worth of Nigeria’s budget on ineffective advertising in 2020 alone.

If nothing changes, by 2024, $240 Billion will be wasted on advertising, without getting results. Money gone like that, pooooof!

That’s why we have come in to save the day.

We asked ourselves, “what can we do to reduce this money being wasted on adverts without results?”

A lot of things came to our minds, at least 20 solutions. But can we really offer all those 20 solutions from day 1?  No.

So we said, “even though we will work on all the solutions to reduce this money being wasted on advertising, we can start with 3 things and then extend to other things.”

1. If people learn how to market better, they will waste less money - a lot of people waste their advert budget because they have no knowledge about how best to allocate it to get results. So we thought, “let’s start from here; let people be able to enrol into our world-class trainings that can teach them practical ways to be more effective with their adverts”.

2. If people can find trusted experts to market for them, they will waste less money - Some people don’t really want to learn to market by themselves, they just need a good, reliable, trustworthy person that won’t rip them  off and knows their onions. We said, “if we can help clients find those people by screening them and being sure of their proven abilities, then we can make advertising more efficient.”

3. If people can find experts to advise them, they will waste less money - Some people just need a one-hour call with an expert to get super clarity on their marketing strategy. Some may just want an expert to spend some time with their marketing team, and we know this will help reduce advert spend waste.

But that’s not all. There are many more things we are working on; because to be able to achieve our goal of reducing advert spend inefficiency, we need to consider several factors as it is not a one-size-fits-all operation. We are aware of this and are working on it at Stanbuzz.

Our goal again...

To greatly reduce advert spend inefficiency and to make the internet’s advert experience so much better.